True Streetwear Fashion

The Rise of Streetwear and beeing a sneakerhead in the UK

If there’s ever a shopping town, it’s London.  We pounded the pavement for 3 days straight and barely scraped the surface on the city’s prominent retail.  Kinda like how you can walk blind into any door in New York and taste the best food, the same goes for London and fashion.

As I mentioned in my last entry, there is a vibrant generation of young Streetwear emerging in the UK.  Richard’s brand is a prime example of that.  It’s called Abandon Ship and this is his flagship in Carnaby Street.

With an emphasis on repeating patterns and all-over-prints, Abandon Ship is inspired by tattoo culture, drinking beer, and having fun.

Shoulda got this hat for Pat and Annina:

Discovered Lazy Oaf as well. Not only did they collaborate with Garfield (like we did back in ’10), they have a print magazine as we do, and scored a Jim Davis interview also.  They’ve been around just as long as us so I know I’m late, but I didn’t feel too bad considering they’d never heard of us either.  Goes to show how big this world is, and how much room there is for good design and great ideas


It’s nice to bump into familiar faces when you’re overseas.  Always a pleasure to see our good friend Johnny Cupcakes making people happy.


Our buddy Oli Sykes from Bring Me the Horizon also has a store front here for his brand, Drop Dead.  You may recognize that name from when they sent us the Best Collaboration Ever of Thursday. Or you may just recognize Drop Dead for being one of the most popular Streetwear brands coming out of the UK.

Maybe the most prevalent Streetwear brand we saw on the streets of London was BBC, and that has a lot to do with Dan Doyle, who manages the Billionaire Boys Club / Ice Cream shop:


There were a handful of quality menswear and trad spots in London, catering to the more sophisticated, sartorial man.  Son of a Stag was one of the better ones.  Look at their denim roster:


The obligatory check-in at Supreme London:


An Overview at the state of Streetwear and beeing a Sneakerhead in the Uk in 2014

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